{"id":43590,"date":"2018-06-25T14:27:25","date_gmt":"2018-06-25T14:27:25","guid":{"rendered":"https:\/\/bocadolobo.com\/blog\/?p=43590"},"modified":"2018-06-25T14:27:25","modified_gmt":"2018-06-25T14:27:25","slug":"highlights-luxury-design-craftsmanship-summit-2018","status":"publish","type":"post","link":"https:\/\/www.bocadolobo.com\/blog\/design-agenda\/boca-do-lobo-news\/highlights-luxury-design-craftsmanship-summit-2018\/","title":{"rendered":"The Highlights Of The Luxury Design & Craftsmanship Summit 2018"},"content":{"rendered":"\n

Last week,\u00a0Oporto hosted the 1st Edition of the Luxury Design<\/em> & Craftsmanship Summit<\/strong>! This event organized by the Covet Group gathered in Gondomar some of the top companies in the design industry like\u00a0Vista Alegre,<\/a>\u00a0Michaelangelo Foundation,<\/a>\u00a0Top\u00e1zio or<\/a>\u00a0Boca do Lobo<\/a>\u00a0Today,\u00a0Boca do Lobo Blog\u00a0will bring you all the highlights!<\/p>\n

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During the 2 Days of the Summit,<\/strong>\u00a0the guests were gifted with several Live Showcases of several traditional Arts & Crafts<\/strong> of Portugal, namely Filigree, Tilling, Arraiolos, Renda de Bilros, Goldening, Jewellery Craft, Upholstery and Wood Work<\/strong>! These showcases promoted a strong bonding between the Audience and the Artisans and the end result was amazing!<\/p>\n

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The Opening Session was conducted by Amandio Pereira, CEO of the\u00a0Covet Group.<\/a>\u00a0His opening words reinforced the importance of Craftsmanship<\/strong> to the Covet Group, but also to Portugal and the Furniture Industry.<\/strong> The first day ended with the First Panel of the Summit entitled \u201cThe value of Craftsmanship<\/strong> For the luxury World\u201d. This panel had the contribution of\u00a0Amandio Pereira, CEO of the Covet Group;\u00a0Nicole Segundo, Representative\/ Network Developer to Portugal for the\u00a0Michaelangelo Foundation<\/a>; F\u00e1tima Santos, General Secretary of the\u00a0AORP<\/a>; Luis Onofre, entrepreneur, shoemaker, and CEO of the\u00a0Luis Onofre brand<\/a>; and Antonio Moura, business developer.<\/p>\n

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What was the panel about? The main focus was the relation between\u00a0Luxury Goods & Design and the Traditional Arts or Ancient crafts.<\/strong>\u00a0The end result was amazing and the speakers delivered a strong panel! The debate that followed was powerful and full of design ideas and opportunities and, in the end, craftsmanship<\/strong> <\/em>was highlighted and the discussion that resulted from this amazing debate surely forged a better path for the future for the industry!<\/p>\n

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The 2nd Panel of the Event opened\u00a0the Day 2 of the event. Entitled\u00a0Design as a Driving Force of Local Craftsmanship<\/strong>, <\/strong><\/em>this\u00a0panel focus on the evolution of design and interior design<\/strong>, which started to be as branches of architecture<\/strong>, an industry that was always understood as the major art. And if the interior design<\/strong> segment was considered a component of architecture, the design of clothing, furniture, jewelry<\/strong> and other common artifacts were also left mostly to tradition or artisans specializing in handmade products.<\/p>\n

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The Panel had the contribution of\u00a0Fernando Caetano (Moderator), director of Open Media; Jo\u00e3o Branco e Luis Sanch\u00e9z, fashion designers and CEO\u2019s of the Storytailors Fashion Studio<\/a>; Toni Grilo, product designer of\u00a0Top\u00e1zio<\/a>; Alda Tom\u00e1s, designer of\u00a0Vista Alegre<\/a>; Serena Confalonieri, designer; Francesca Merciari, artisan.<\/p>\n

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After an eventful morning with a magnificent panel about the origins of craftsmanship<\/strong> and it\u2019s connection with the design industry, the\u00a0Luxury Design<\/strong><\/em> & Craftsmanship<\/strong> Summit<\/a>\u00a0resume its agenda with a discussion about luxury design<\/strong><\/em>!\u00a0What makes a Luxury Brand and how do you create one? This was the focal point of the third and last panel of this event entitled: \u201cLuxury Branding: Behind the Scenes Story\u201d!<\/p>\n

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This panel\u00a0had the moderation of\u00a0M\u00f3nica Seabra-Mendes, the Luxury Management Program Coordinator of Universidade Catolica, and had the participation of Marco Costa, COO and Creative Director of\u00a0Boca do Lobo;<\/a>\u00a0Jorge Martins, founder of RomBoats; Carlos Santos, CEO and Creative Director of Santos Shoes; and Carla Gra\u00e7a, Marketing Manager of\u00a0Vista Alegre<\/a>.<\/p>\n

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All in all, the\u00a0<\/em>Luxury Design<\/em> & Craftsmanship Summit<\/strong>\u00a0was a success! The 2nd Edition of this design event<\/strong> will take place in Paris, France, in January of 2018! So don\u2019t miss it!<\/p>\n

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Watch here the best moments of the Luxury Design<\/em> & Craftsmanship Summit 2018!<\/strong><\/p>\n