The countdown has begun for the 63rd edition of Salone del Mobile Milano 2025, which will occur from April 8 to 13, 2025, at Rho Fiera Milano. As the leading international furniture fair, this event will showcase innovation, culture, and sustainability, featuring over 2,000 exhibitors, 148 brands, and more than 169,000 m² of exhibition space. Key highlights include the long-awaited Biennale Euroluce and SaloneSatellite, both of which will spotlight emerging talents and groundbreaking design projects.
BOCA DO LOBO AT MILAN DESIGN WEEK 2025: MEET US AT SALONE DEL MOBILE 2025 PAV 15 | STAND A01-A03, ILLULIAN SHOWROOM & VILLA DA VINCI
A Human-Centered Campaign
The “Thought for Humans” campaign will be the central theme of Salone 2025, celebrating the relationship between design and humanity. This edition will present exclusive installations by renowned figures such as Paolo Sorrentino and Robert Wilson, exploring the emotional and philosophical impact of design on contemporary society.

Event Highlights
Artistic Installations
- “Robert Wilson. Mother” (April 6 – May 18): An installation inspired by Michelangelo’s “Pietà Rondanini”, hosted at the Museo Pietà Rondanini – Castello Sforzesco, featuring music by Arvo Pärt.
- “La dolce attesa”: An immersive sensory experience by Oscar-winning director Paolo Sorrentino, located in pavilions 22-24.
- “Villa Héritage”: A visionary interior design project by the acclaimed French architect Pierre-Yves Rochon, showcased in pavilions 13-15.

Biennale Euroluce 2025
The Euroluce 2025 will bring together more than 300 brands from 25 countries, spanning an exhibition area of over 32,000 m². This showcase will explore the future of lighting design, emphasizing sustainable technologies, AI integration, and biophilic design. Additionally, the event will host the Euroluce International Lighting Forum, featuring masterclasses, roundtable discussions, and workshops led by top international experts such as Stefano Mancuso, Marjan van Aubel, and Kaoru Mende.
SaloneSatellite: The Future of Design
With the theme “New Craftsmanship: A New World”, SaloneSatellite 2025 will feature 700 young designers and 20 international schools and universities. This platform aims to foster collaboration between emerging talents and the design industry, promoting sustainable and innovative ideas.

Global Expansion and Economic Impact
According to Maria Porro, president of Salone del Mobile Milano, the 2025 edition reflects a continued commitment to enhancing visitor experience, expanding services, and increasing international outreach. In January, a Memorandum of Understanding was signed with Saudi Arabia, opening new opportunities for “Made in Italy” design in a rapidly growing market.
The Connection Between Salone and Milan
Alongside the fair, the city of Milan will host exclusive events during Milan Design Week. The opening performance, “Chairs, Objects, Opera,” will take place at La Scala, while the Design Kiosk, curated by Corraini Edizioni, will serve as a dynamic space for publications and design interaction.
Furthermore, the partnership between Salone del Mobile Milano and Fuorisalone.it will be strengthened, providing visitors with an interactive map to locate events across Milan and within the exhibition grounds.

Visitor Services and Logistics
To facilitate attendance, the www.mitodesignconnections.it platform—promoted by Unione Industriali Torino and the Turin Chamber of Commerce—will offer logistical support, including hotel reservations, event location information, and transportation services between Turin Porta Susa and Rho Fiera.
Salone del Mobile Milano 2025 is set to be an unmissable event for design professionals and enthusiasts, focusing on innovation, sustainability, and human experience. Whether through artistic installations, discussions on the future of design, or cultural interactions in Milan, the 2025 edition is poised to redefine global design standards.
